There was a David Attenborough TV programme a few years ago which showed a small bird clearing a space in the jungle so that not even a small leaf was to be seen. Having cleared this space, he began an intricate dance so as to attract a mate. He could not be sure that any eligible females were watching but he danced his heart out anyway.
By Bill Scobie Comments Off on Election Blog
Canny businesses should be looking to capitalise on political events, yet given the recent unexpected election and referendum outcomes, many will be nervous of doing so.
So, what are the options? Do nothing? Do something?