The healthcare industry is currently facing many challenges and changes: The current NHS reforms are said to amongst the most radical in the history of the health service. Companies across the healthcare industry recognise they need to deliver higher quality care and products at a lower cost, and new customer demands are challenging how healthcare companies drive growth, create innovation and use technology in order to deliver better value.
Lingo telemarketing has worked with a number of pharmaceutical companies and healthcare providers offering healthcare market research and lead generation in order to improve customer acquisition, retention and to identify new opportunities.
Here are just a few of the ways we have helped healthcare and pharmaceutical companies through the medium of telemarketing:
Pharmacovigilance is the process of monitoring, evaluating and improving the safety of medicines. It is carried out by pharmaceutical companies on their products and by government agencies on all medicinal products.
Lingo’s telemarketers are fully trained in current pharmcovigilance practices, and are familiar with regulatory requirements at regional, national and international levels. They are also experienced at successfully communicating across all levels of healthcare management; confidently engaging with General Practitioners, senior laboratory technicians and pharmacists.
Outsourcing to companies with pharmcovigilance training provides a cost effective solution for pharmaceutical companies, particularly for those who may require more flexibility and the ability to manage workload and resources during seasonal periods (such as colds, flu, hay fever etc.).
Lingo has a solid track record in promoting travel, seasonal and occupational vaccinations through telemarketing. We have successfully communicated with pharmacists, general practitioners, occupational health officers and vaccination buying groups to raise awareness, provide clinical detailing and take sales orders.
Healthcare Telemarketing & Appointment Setting
Telemarketing is an increasingly popular, and highly effective way for healthcare providers to reach out to the medical profession to improve customer acquisition. Lingo has worked on major healthcare telemarketing campaigns to the extent that healthcare professionals ask for members of the team by name. Our telemarketing philosophy is always centred on the quality – not the quantity – of healthcare sales leads we deliver.
Digital Pharmaceutical Innovation
The pharmaceutical sector is embracing digital communications in areas such as online detailing and personalised communications with healthcare professionals. Lingo embraces the new technology and works seamlessly with a number of partners who are innovating in this area.
To find out more about our healthcare telemarketing and market research services, please contact us.